Katy Perry is being thetarget of severe criticism from several health groups, afterappearing in a Pepsi advert.
Officials from severalgroups including the California Centre for Public Health Advocacyhave collaborated to write a letter in which they have all put theirnames in order to appeal to Perry not to use her popularity topromote a product that “causes disease in your fans”.
Theymentioned a number of health problems resulting from sodaconsumption, and that Perry has to be responsible as “being popularamong children brings with it an enormous responsibility.”
The speech related soda ad campaigns with Virginia Slims and othertobacco brands which used celebrities and stars to give a “hip,sexy and rebellious” impression about smoking, without worryingabout health drawbacks caused by tobacco.